H.U.G. - Humans Understanding Garments
Tamera Brinkley, Kaylee Bynum, and Claudia Filinger investigated the clothing preferences of people who have anxiety. The project revolves around the relationship between apparel technology and clothing choices based on anxiety. The research focused on the target market of 18-25 year old's wants and needs. Incorporating compression, breathability, and organic lines aid anxiety and create the sense of comfort.
For more information visit the IDFS showcase (H.U.G.) website.